Softlance
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Industry

Retail & eCommerce

Commerce experiences that convert at scale and grow with your brand

Retailers and eCommerce brands compete on speed, personalisation, and reliability. We engineer storefronts, order management systems, and customer data platforms that handle peak traffic without flinching and keep customers coming back.

35%
Average conversion rate improvement
< 2s
Storefront load time target
60%
Reduction in cart abandonment
10x
Traffic spike handling capacity
Handling traffic spikes during sales events without downtime
Unifying inventory across physical stores and digital channels
Building personalisation that works without third-party cookie data
Reducing cart abandonment through checkout flow optimisation
What We Deliver

Solutions built for Retail & eCommerce

Purpose-built capabilities that address the specific technical and regulatory demands of your sector.

High-Performance Storefronts

Next.js and headless commerce storefronts optimised for Core Web Vitals and built to convert — sub-2-second load times at any traffic volume.

Order & Inventory Management

Real-time inventory sync across channels, automated fulfillment workflows, and warehouse management integration that eliminates manual intervention.

Personalisation Engines

Product recommendation systems, dynamic pricing, and personalised content that increase average order value and repeat purchase rates.

Omnichannel Integration

Unified commerce across web, mobile, marketplace, and in-store channels — one inventory, one customer view, one source of truth.

Customer Data Platform

First-party data infrastructure that unifies purchase history, browsing behaviour, and support interactions into actionable customer profiles.

Checkout & Payments Optimisation

Frictionless checkout with Razorpay, Stripe, and buy-now-pay-later integrations that reduce cart abandonment and recover lost revenue.

Our Capabilities

Services we apply to Retail & eCommerce

Artificial Intelligence

We build production-ready AI systems — from predictive models to conversational

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Data Analytics

We design end-to-end data infrastructure — pipelines, warehouses, and visualization

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eCommerce Solutions

From headless storefronts to order management systems, we engineer

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Let’s Talk

Working in Retail & eCommerce?

Tell us about your project and we’ll come back within one business day with a clear, honest assessment — no commitment required.

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